Top Producing Agents Do These 6 Things On a Regular Basis

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For November, we’re focused on the importance of accountability in building a successful real estate business. In this post, we look at personal accountability as part of the foundation of a production-focused mentality. One thing we know about high-performing real estate agents is that they tend to share a similar quality: they are obsessively PRODUCTION-FOCUSED!…

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StoryTellr and the Power of Face-to-Face Connection

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As a real estate agent, you understand the importance of staying connected to people. It’s our lifeblood. In particular, you’ve been trained to appreciate the value of building a “sphere of influence” as the foundation of your business. By nurturing your sphere of influence, you create long-term opportunities for both repeat business and, perhaps more…

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4 Steps to Handling an Angry Client

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An important skill to master in real estate, as in life, is dealing with another person’s anger. Angry clients are a fact of life. Sometimes they’re angry for a legitimate reason. Perhaps you were late for a meeting, made a mistake on paperwork or any of myriad things that can go wrong in handling a…

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Mobile Callback: A Game-Changer for Real Estate Prospecting

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A foundational principle at Vulcan7 is to continually improve upon the systems that have helped top real estate agents rise to the upper levels of our industry.  Our focus is on bringing our customers the kind of functionality that can take their prospecting efforts to new heights. Today, we’ll introduce you to Mobile Callback-a new…

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Our 7 Tips for Real Estate Success

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As we’ve often said in this blog, real estate success is not magical. While “selling” might come easier to some, consistent, on-going performance is typically driven by sticking to fundamentals. Following are seven fundamentals that the team at Vulcan 7 has identified for long-term success in real estate: Tip 1: Accountability, focus, and the power…

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What Makes a Successful Agent? Key Real Estate Agent Skills You Need

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Success in real estate doesn’t happen by accident. It takes dedication, resilience, and a strong mindset. While some top-producing agents seem to have a natural talent for the business, the truth is that real estate agent skills can be learned, practiced, and refined over time. Whether you’re a new agent or an industry veteran, understanding…

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How to Power Through Rejection

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If you are an active phone-prospector, you are likely to hear NO often, perhaps as much as 9 out of every 10 conversations you have with prospects. It’s life in real estate sales, especially for those who play at the top of their game. But the key to success in this business is to learn…

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The Importance of Perspective

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Most of us, at one time or another, have used the phrase “that sure puts things in perspective.” Most often, we say this when something unfortunate happens, to someone we know or in the world in general. Whatever the case may be, the situation prompts us to take stock of our lives. Perhaps just ten…

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The Perfect Time for a Warm Call

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Regardless of how you, as a real estate agent, approach the holiday seasons (relax vs. turn up the heat), one thing is certain: this is the perfect time to reach out to your Sphere of Influence. In last week’s post, End the Year with a Video Email to your Sphere, we focused on using video…

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Overcoming Call Reluctance: Part 1

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If you watch Vulcan 7’s weekly video series, “Roadmap-How to Take 3 Listings a Week,” you know there are two primary characteristics that define top-performing agents: They focus on listings as their primary source of revenue-generation They are almost obsessive about their morning routines, almost all of which are anchored by dedicated phone-prospecting time. In…

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Start Building Your Real Estate Machine Today

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It’s the middle of July. Interest rates are at an all-time low and the prognosis is they will stay that way for the foreseeable future. Hopefully, you’re starting each day, on the phone, calling expireds and FSBOs from Vulcan 7. You’re getting listings and your pending list is growing. And because you’re highly regarded, you…

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The (Real Estate) Prospector’s Creed

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In January, 1948, gold was discovered in the hills of California. Over the next seven years, more than 300,000 prospectors flocked to California in search of their big opportunity to strike it rich. It is estimated that about half of the prospectors were able to make a modest profit, with a handful truly striking it…

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It’s Time to Up Your Lead Follow-Up Game

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For today’s post, we go back to a special RoadMap show from February of this year. Ren and Carley Hathaway did a free-wheeling refresher course on lead follow-up. It’s impossible to underestimate the value of effective, and persistent lead follow-up. In fact, it is estimated that 70-75% of all listing appointments are set in a…

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Give Yourself Something to Talk About

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The term “engagement” has come to define all that is effective about marketing in the social media era. Typically, engagement refers to how people react to the content you put into the social media environment. This covers everything from likes to shares to comments. But, for real estate agents, true engagement has nothing to do…

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Prospecting: 5 Steps to Real Estate Success

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Real Estate Prospecting Ask any rookie agent what they dislike most about the job, and odds most will mention prospecting. But, it’s a basic tool of the real estate business and no one becomes – or stays – successful without continuing to prospect. We examine some of the mental blocks that make this part of…

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Lead Generation: How To Turn Up the Heat in Q2/Q3

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The dog days of summer are upon us with record heat waves throughout the country and for many of us, those ambitious plans of early winter may be melting with the desire to stay in air conditioning with a cold drink. Which makes this a perfect time to revisit your lead generation strategies. But, that’s…

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